AutoWebp was born from real frustration and 8+ years of Shopify experience. We couldn't find an image optimization solution that met our standards — so we built our own.
We are AutoWin — a premium automotive accessories brand specializing in custom-fit floor mats for luxury vehicles like Lamborghini, Ferrari, Porsche, Rolls-Royce, and more.
Since 2018, we've been running our Shopify store, serving customers worldwide with precision-crafted products. Our catalog includes thousands of high-quality product images — and that's exactly where our story with image optimization begins.
With thousands of product images, our Shopify store was suffering. Page load times were slow, mobile users were bouncing, and our Google PageSpeed scores were embarrassing.
We tried every image optimization app in the Shopify App Store. Some were too expensive. Others produced poor quality. Many were confusing to use or lacked features we needed like AI alt-text generation and automatic WebP conversion.
None of them met our standards. So we decided to build the solution ourselves.
After months of development, we created the image optimization tool we always wanted.
Our store went from 4.8s to 1.2s load time. PageSpeed scores jumped from 45 to 92. The difference was immediate and measurable.
Our luxury product images still look stunning. Smart compression means smaller files without visible quality loss.
Automatic alt-text generation means every product image helps our search rankings. Less manual work, better results.
We use AutoWebp every day on AutoWin.com. We're our own best customers, which means we care deeply about quality.
To help every Shopify store owner achieve lightning-fast page speeds and better SEO without the complexity or high costs of enterprise solutions. If it works for our 10,000+ luxury product images, it'll work for you.
Started our Shopify store selling premium car floor mats.
Catalog expands to 5,000+ images. Site speed becomes a problem.
Tested 10+ image optimization apps. None met our standards.
Built our own solution with AI alt-text and WebP conversion.
Sharing AutoWebp with Shopify merchants worldwide.